April 2018

Information You Need.
Information You Can Trust.




Edited by Gordon Nary

This JOURNAL is best viewed by using INTERNET EXPLORER 


  Tired of Same Old Strategy? A Fresh Look at Exhibit Design and Strategy
by Sarmistha Tarafder

\ Lead Generation and Live Events
by Manny Nowak


Why Measurement Matters: Prove & Maximize Event Effectiveness and Value

by Sofia Troutman

Image result for timpatterson trade show   10 Tradeshow Best Practices
by Tim Patterson

  Preparing Staff for Overseas Events
by Marc Goldberg

  Make Your Show an Experience
by Stephanie Selesnick


  Using the Media Effectively
by Susan Friedmann, CSP


Creating Effective Trade Show Booths
by Michael Flavin



The Next Generation Of Expo Attendees - Event Marketing 365 - Highlight Clip


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201 by Gordon Nary